Probiotic Strains and Labels: Genus, Species, Strain, CFU, Viability and Storage
How to read a probiotic label: genus, species and strain names, the 2020 Lactobacillus renaming, CFU counts, viability through shelf life, storage, and what a label cannot tell you.
Content last updated . This page has not been medically reviewed.
A label is only a starting point. The NHS (UK) says that, because probiotics are generally classed as food rather than medicine, we cannot always be sure a product contains the bacteria stated on the label. [3] This page is the hub for the label topics in this library and is information only, not medical advice.
Genus, species, strain
A full probiotic name has up to three parts, and ISAPP (a scientific association) says a label should give all three for each strain in the product. [4]- Genus, the broad group (for example Lactobacillus).
- Species, a kind within the genus (for example rhamnosus).
- Strain, a specific lineage with a letter-and-number code (for example GG).
A label that stops at genus and species does not say which strain is inside. ISAPP notes that labels sometimes give no strain designation at all, or only a group word. [4] In a Washington, DC-area survey described by ISAPP, 45% of retail supplement products did not provide strain designations. [4] A 2026 storage study also found limited strain-level labeling across all the products it examined. [5]
Old and new names on the same strain
In 2020 researchers proposed splitting the genus Lactobacillus, which had 261 species, into 25 genera. [6] ISAPP says the species part of each name did not change. [7] Papers and labels mix the two systems, so the strain code is the part to match. The full table is on Probiotic strain names and the 2020 renaming.| Older name | Newer name | Source |
|---|---|---|
| Lactobacillus rhamnosus | Lacticaseibacillus rhamnosus | [7] |
| Lactobacillus plantarum | Lactiplantibacillus plantarum | [7] |
| Lactobacillus reuteri | Limosilactobacillus reuteri | [7] |
| Lactobacillus acidophilus | unchanged | [7] |
CFU: what the number is
CFU means colony-forming units, the unit probiotic counts are usually given in. [4] The FAO/WHO guidelines, as ISAPP summarizes them, call for the minimum viable number of each strain at the end of the shelf life. [4] A count "at time of manufacture" is a different thing. ISAPP says most strains lose cell count over shelf life, some more than others. [4] More is not automatically better: the amounts used in trials belong to the strain and the study. NCCIH says we do not know how much of the probiotic people would have to take. [1] Details are on CFU: what the number means and does not.Storage and viability
In a 12-month test of commercial multi-strain supplements, storage temperature was the main factor in viability, and cold storage preserved counts best. [5] The same study found one bifidobacteria group held up much better than others, and some products missed their declared counts whatever the storage. [5] Whether a given product needs refrigeration is a question for its label. See Probiotic storage.Single-strain, multi-strain and heat-killed products
Multi-strain does not automatically mean better. ISAPP points out that with a total count alone you do not know whether equal amounts of all strains are included. [4] In irritable bowel syndrome, the AGA described one review of 53 trials that found no significant benefit when single-strain trials were grouped by genus, but a possible benefit when 19 multistrain trials were analyzed together. [8] Evidence belongs to the exact combination tested; see multi-strain versus single-strain products. Some trials also tested heat-killed preparations, which do not meet the strict definition of a probiotic. [8]Can the label be trusted?
Studies that tested products against their labels have found gaps. One laboratory study of products from the local market (the authors are based in Pakistan) reported that almost none met the label claim and 11% had no viable cells. [9] A review of authenticity concluded that products are frequently not compliant with their labels for strain and viable cell number. [10] These are not a ranking of any market. NCCIH notes that many probiotics are sold as dietary supplements, which do not require FDA approval before they are marketed. [1] The AGA also noted there are no guidelines for reporting product testing in trials, so results for the same strain from different manufacturers are hard to compare. [8] See label accuracy, contamination and third-party testing and quality testing and certifications.What to check on a label
- The full strain name and code, not only the species.
- The count, and whether it applies at the end of shelf life or at manufacture.
- The storage line and the expiry date.
- Other ingredients you need to avoid.
- Whether a study exists for that exact strain (see strain specificity).
The step-by-step version is How to read a probiotic label, and the general guide is Reading supplement labels.
Frequently asked questions
How many CFU should a probiotic have?
There is no single right number. NCCIH says how much of the probiotic people would have to take is not known. [1] Numbers in trials are study amounts for a given strain, not advice, and a clinician or pharmacist can help with a specific product.
Do probiotics need to be refrigerated?
Follow the label for that product. In one 12-month study of commercial multi-strain supplements, storage temperature was the main factor and cold storage preserved viability best. [5]
What happened to the name Lactobacillus?
In 2020 the genus was proposed to be split into 25 genera. [6] ISAPP says the species part of each name did not change, so match the strain code. [7]
Is a multi-strain probiotic better?
Not necessarily. The evidence applies to the exact combination tested. [8]
Who should talk to a clinician first?
Anyone with a serious health condition or weakened immune system. [3] NCCIH advises consulting your health care provider before using a probiotic supplement. [1]
More details: evidence, limits and cautions
The details behind this page: cautions, limits of the evidence and where sources disagree. Open any note to read it.
Read this first: who should ask before using any probiotic
References
- NCCIH (US National Center for Complementary and Integrative Health). Probiotics: Usefulness and Safety. Page shows Last Updated August 2019. Read 2026-10-22.
- McFarland LV, Evans CT, Goldstein EJC. Strain-Specificity and Disease-Specificity of Probiotic Efficacy: A Systematic Review and Meta-Analysis. Front Med 2018. PMID 29868585. Read 2026-10-22.
- NHS (UK). Probiotics. Page last reviewed 24 November 2022. Read 2026-10-22.
- Sanders ME. Decoding a Probiotic Product Label. International Scientific Association for Probiotics and Prebiotics (ISAPP), 2022, updated 21 June 2025. Read 2026-10-22.
- Brousilova T et al. Storage temperature as a determinant of probiotic long-term stability in commercial dietary supplements. Front Nutr 2026. PMID 42824401. Read 2026-10-22.
- Zheng J et al. A taxonomic note on the genus Lactobacillus: Description of 23 novel genera, emended description of the genus Lactobacillus Beijerinck 1901, and union of Lactobacillaceae and Leuconostocaceae. Int J Syst Evol Microbiol 2020. PMID 32293557. Read 2026-10-22.
- Sanders ME, Lebeer S. New names for important probiotic Lactobacillus species. ISAPP, 2020, updated 21 June 2025. Read 2026-10-22.
- Preidis GA et al. AGA Technical Review on the Role of Probiotics in the Management of Gastrointestinal Disorders. Gastroenterology 2020 (full text read via PMC8018518). PMID 32531292. Read 2026-10-22.
- Aziz G, Zaidi A, Tariq M. Compositional Quality and Possible Gastrointestinal Performance of Marketed Probiotic Supplements. Probiotics Antimicrob Proteins 2022. PMID 35199309. Read 2026-10-22.
- Authenticity of probiotic foods and dietary supplements: A pivotal issue to address. Crit Rev Food Sci Nutr 2022 (erratum 2023). PMID 33819118. Read 2026-10-22.